Jeff Walker's Product Launch Formula - Do YOU Really Need It?

Jeff Walker's Product Launch Formula - Do YOU Really Need It?
by Willie Crawford

One of the hotter topics in "internet marketing land"
right now is Jeff Walker's soon to be released Product
Launch Formula 2.0. The buzz is building partly because
a lot of people who fell in love with the first edition
of Product Launch Formula are wondering what is different.

I first got a hint at what is different at Rich Schefren's
seminar in Orlando, February 24th - 26th. Jeff spoke
there, and then I got to talk briefly with Jeff Walker,
and his brother Jon about the product.

Product Launch Formula was released in early 2006, and
a LOT has changed in those 2 years. Many leading internet
sites today were but ideas back then... if that. So one
of the things Jeff does is address what's changed... things
like Web 2.0 which I use A LOT!

Back to the question of do you need it.

Since I'm releasing several of my own products this year,
and do routinely use things that I learned in the first
edition of Product Launch Formula, my answer for whether
or not I need it is YES.

I see it adding hundreds of thousands of dollars to
my bottom-line this year.

I will add that I'm a person who takes massive action.
I read about something, analyze it, and then decide
whether or not to use it, and if I decide to do it,
I use it immediately.

I actually roll that new strategy, tactic or tool into
how I operate day in day out.

If you are someone who really prefers just thinking
about doing a product launch, but prefer the discomfort
of not actually ever doing anything, then this course
is definitely NOT for you.

Another phenomena that I observer is people who “watch”
someone who explains that Jeff Walker coached them
through a product launch, or that they've used Jeff
Walker's Product Launch Formula in rolling out a
product, and they attempt to figure out what product
launch formula teaches from a distance.

I don't think that works in most things that you
observe and try to learn online. You miss too many
key elements.

The Product Launch Formula is a lot more than lining up
a bunch of joint venture partners.

It often starts MONTHS before you are aware that
anything is happening.

When I go back and look at some of the biggest
product launches or even my interaction with Jeff,
I see just how deep a product launch goes. I first
met Jeff in 2003. I first met John Reese in 2003.
I first met many of the people who did MAJOR product
launches in 2005 - 2007 YEARS before and they were
learning from each other and teaching each other
things back then.

At Rich Schefren's recent seminar, Frank Kern shared
much of how "The Product Launch Formula" has evolved
over the years. He shared how the techniques and even
what was possible has changed drastically over the
last few years.

I really still haven't answered the question of whether
YOU need the new Product Launch Formula 2.0.

To decide that, you need to read up on the product,
watch the videos that you'll find here:
http://www.productlaunchformula.com/

And then decide.

After you decide, if you decide that the product is
right for you, then you need to decide who to get the
product from. Since the product will be the same no
matter who you get it from, that means that you need
to look at the bonuses.

I honestly believe that the Best Product Launch Formula
Bonus is here. It includes a solo mailing to 120,000
a live 2-day seminar, one-on-one live consulting so that
you can make sure that your strategy is right, and the
experience of someone who has helped to launch numerous
big ticket products over the past decade.


Willie - A Product Launch Formula Convert :-)